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Human Resources
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Senior Programme Officer - Demand Reduction, STW

Vacancy #:   6131
Unit:   TRAFFIC Vietnam
Organisation:   TRAFFIC International (TRAFFIC)
Location:   TRAFFIC Vietnam, Hanoi, Viet Nam
Reporting to:   Programme Office Director- Vietnam
Work percentage:   100%
Grade:   P2
Expected start date:   01 December 2022
Type of contract:   Fixed-term (12 months with possibility of renewal)
Closing date:   31 December 2022 (extended)
TRAFFIC is the leading non-governmental organization working globally on trade in wild animals and plants in the context of both biodiversity conservation and sustainable development.

TRAFFIC International is a charity and limited company registered in the UK. TRAFFIC’s head office, based in Cambridge UK, provides worldwide leadership, coordination, cross-regional and corporate functions. TRAFFIC’s local engagement is managed through programme offices operating under the auspices of the UK charity, with staff based in a hub office and at other strategic locations where necessary. Programme offices operate within a geographic area of responsibility focused on one or multiple countries where TRAFFIC aims to help deliver priority programme outcomes. TRAFFIC works in strategic alliance with IUCN and WWF on wildlife trade issues.

Project Background

The “Saving Threatened Wildlife (STW)” project will be implemented over 5-year from June 2021 to July 2026. The project works to help Vietnam control and stop the current and increasingly serious situation of wildlife trafficking. It aims to increase Viet Nam’s leadership in countering wildlife trafficking by enhancing the commitment of Government of Vietnam (GVN) leaders at the national and provincial levels, increasing the effectiveness of wildlife law enforcement, and reducing the demand and consumption of illegal wildlife products. The project was awarded to WWF and will be implemented in collaboration with TRAFFIC.

TRAFFIC will lead the implementation of practical and effective approaches to significantly reduce the demand for illegal wildlife product consumption and will work with WWF and the Center for Nature Education (ENV) to strengthen Viet Nam’s systems and capacities to deter those involved in the illegal wildlife trade. The technical implementation team, lead by WWF’s Deputy Chief of Party, provides a combination of experience combating wildlife trafficking and the proven ability to reduce demand for consumption, improve enforcement of trafficking, and strengthen policy formulation and governance for combating wildlife trade in Viet Nam.

This position will dynamically lead the project team for the successful implementation of the Demand Reduction and Social and Behavior Change (SBC) Objective of the Saving Threatened Wildlife project, including conceptualizing, designing, developing methodology, analysing consumer and other data, developing strategic partnerships, reporting, and follow-up actions. This position will work closely with project stakeholders including the Government, Civil Society Organization (CSO), and private sector counterparts, the Chief and Deputy Chief of Party, TRAFFIC Vietnam Office Director, technical leads of the other components of the project and the Demand Reduction team of TRAFFIC Vietnam


• Lead the development and implementation of a Demand Reduction and SBC Strategy, and work plans and interim milestones to strengthen and sustain efforts to reduce consumer demand for targeted illegal wildlife products particularly rhino horn, elephant ivory, pangolin, tiger, fresh-water turtles and tortoises.
• Oversee and support implementation of Demand Reduction and SBC strategy, jointly defining/refining tools and methodologies, and overseeing delivery of identified products and assets;
• Actively build and maintain alliances and explore and nurture relationships with relevant groups, organisations, government agencies, private sector, NGOs and others as identified in the Demand Reduction and SBC Strategy and wider work planning;
• Manage and coordinate the day-to-day implementation of project activities by partners and consultants (as and when required); Oversee and manage the project resources, ensuring that expenditures do not exceed available funds and that deliverables adhere to agreed timelines; Monitor the timely implementation and financial management of any sub-contracts to partners and consultants; Ensure project technical and financial reports prepared following TRAFFIC and donor requirements in timely manner;
• Manage behavior change measurement surveys and research through polling, surveying, and analyses and the use of mass media and social networks; Provide technical support for collecting and analyzing consumer and market data related to the project species.
• Regularly report on the progress of the project to the Deputy Chief of Party and TRAFFIC Vietnam Office Director, and ensure coordinated communication with global and local team members, partners, and wider network, and take responsibility to ensure goals and objectives are met;
• Coordinate closely with all key stakeholders (national and international organisations) and government agencies to achieve the targets of the DR Strategy, advocate for and ensure implementation of project activities and create synergy and cooperation among project activities;
• Share good practice with the SBC Community through the SBC Community of Practice and liaise with TRAFFIC’s wider team working on SBC;
• Document lessons learned and success factors so that these can be shared internally with other staff delivering demand reduction initiatives in other countries;
• Undertake other tasks relevant to the project as determined by the Deputy Chief of Party and TRAFFIC Vietnam Office Director.
• Supervise Project Officers and consultants as required
  • A master’s degree in project management, marketing, strategic communications, or SBC-related field or, in lieu thereof, two additional years’ experience in a social-marketing or social science.
• Experience with polling and consumer surveying techniques, quantitative and qualitative survey methods, the use of mass media and social networks to influence and gain public support, the negotiation and formation of alliances across interest groups, and/or working with civil society organizations.
• The ability to critically analyse and review consumer data and other data sources to develop concepts for the implementation of behavior change initiatives under TRAFFIC’s five step behavior change process (http://www.changewildlifeconsumers.org/).
• Strong understanding and experience of the Vietnam wildlife conservation and SBC context is required.
• Experience working with creative agencies, marketing firms, and communications/media, and across social media platforms.
• Experience working with government agencies, health sector, private sector, and commercial agencies, and facilitating the relationships to reach the target audiences.
• Fluent in Vietnamese and proficient (written and verbally) in English is required.
• Passionate about biodiversity conservation and sustainability.

Applicants are requested to apply online through the HR Management System, by opening the vacancy announcement and pressing the "Apply" button.

Applicants will be asked to create an account and submit their profile information. Applications will not be accepted after the closing date. The vacancy closes at midnight, Swiss time (GMT+1 / GMT+2 during Daylight Saving Time, DST). Please note that only selected applicants will be personally contacted for interviews.

Other job opportunities are published in the IUCN website: http://www.iucn.org/involved/jobs/

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IUCN is a membership Union uniquely composed of both government and civil society organisations. It provides public, private and non-governmental organisations with the knowledge and tools that enable human progress, economic development and nature conservation to take place together.

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